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410-101認證考試 & Facebook Certified Media Buying Professional Pdf題庫 - Royalholidayclubbed
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我們的Facebook 410-101認證考試題庫是由專業的IT團隊以最好的技術水準制作而得到的學習資料，其中整合最新的410-101認證考試考試問題得到而來，以確保您購買我們的題庫資料是真實有效的，即使是新手也可以快速輕松獲得Facebook 410-101認證考試認證。對于如此有效的考古題，趕快加入購物車吧！付款之后您就可以立即下載所購買的410-101認證考試題庫，這將會讓您在您的考試中獲得高分，并順利的通過410-101認證考試考試。
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410-101 PDF DEMO:
QUESTION NO: 1
Your client is a well recognized large brand, which has been in the market for +30 years, with a solid customer base.
The marketing brand manager wants to run Facebook ads for their new spring campaign. He/she insists on running interaction posts as the primary objective for all of the campaigns.
You explain that as a brand, they will benefit more running reach and frequency campaigns instead of promoted posts.
Select all of the reasons you give the brand manager to use reach and frequency as the primary bidding option.
Choose ALL answers that apply.
A. Branding campaigns usually have better performance by using the reach and frequency option as you can optimize for reach, frequency, and overall budget.
B. Branding campaigns usually perform better when optimized through CPM than CPA.
C. Reach and frequency will ensure the lowest cost per reach and cost per person impacted.
D. For brand marketing, changing attitudes and behaviors at scale will generate better results than specific actions on posts.
Answer: A B C D
Explanation
Research has shown the results in terms of Ad Recall, and Brand Awareness are fairly similar in a reach versus action optimized campaigns.
However, when it comes to costs, the results are quite different. Just look at the table below:
Both campaigns had a $500,000 budget. The expected lift was quite similar, but costs changed dramatically.
Reach campaigns allow brand managers to maximize more cost efficiently their marketing campaigns
.
QUESTION NO: 2
You have been running a campaign for a week with the following results:
You would like to optimize your campaign for maximizing ROAS.
Which campaign has the highest and which has the lowest ROAS?
(Select two that apply)
Choose ALL answers that apply.
A. Campaign #1 has the highest ROAS of 63.20
B. Campaign #2 has the lowest ROAS of 1.87
C. Campaign #3 has the lowest ROAS of 1.87
D. Campaign #2 has the lowest ROAS of 1.72
E. Campaign #3 has the lowest ROAS of 9.95
F. Campaign #3 has the highest ROAS of 63.20
Answer: A D
QUESTION NO: 3
What tools can you use to determine if Facebook Pixel is detecting your event conversions?
(Select all that apply)
Choose ALL answers that apply.
A. Facebook pixel helper
B. Facebook Custom Audiences
C. Business Manager' Pixel Data Source
D. Facebook Analytics Tools
Answer: A C D
QUESTION NO: 4
Your client needs to get rid of inventory and wants to run a flash sale of several products.
What are some recommendations you would suggest when setting up the bidding for the offers?
Select all that apply.
Choose ALL answers that apply.
A. You should run an accelerated delivery.
B. You should run a standard delivery.
C. You should set up a minimum bidding price.
D. You should set up a maximum bidding price.
Answer: A D
Explanation
Accelerated delivery is a great choice for time-sensitive campaigns.In this case: offers have specific deadlines and need to run through your budget, but not overspend.
You will always need to set up a budget, and maximum bidding costs, as required by the configuration for accelerated delivery.
Keep in mind that accelerated delivery will spend your budget as quickly as possible.
QUESTION NO: 5
What are some of the benefits of using "Reach and Frequency" buying option on Facebook?
Select all that apply.
Choose ALL answers that apply.
A. Predictability and control over frequency.
B. Predictability and control over reach and CPM.
C. Include Instagram as placement.
D. Define how much you want to spend each day.
E. Launch marketing campaigns to customer databases.
Answer: A B C D
Explanation
Reach and frequency buying can give you more predictability and control over the following:
* Reach and CPM
* Frequency
* Spend per day
* Placement distribution (e.g., Instagram vs. Facebook)
Keep in mind that you need an audience of at least 200,000 people in order to use the reach and frequency option. Additionally, you can only use reach and frequency on saved audiences and in multiple placements, not just Facebook Feeds.
ISC CC - Royalholidayclubbed提供的考試練習題和答案準確率很高，可以100%保證你考試一次性成功，而且還免費為你提供一年的更新服務。 眾所周知，Microsoft AZ-204認證在IT認證中有很大的影響力，近年來，該認證已經成為許多成功IT公司的“進門”標準。 因此Facebook Scrum PSPO-II認證考試是一個很多IT專業人士關注的考試。 SAP C-S4CPR-2502題庫學習資料將會是您通過此次考試的最好保證，還在猶豫什么，請盡早擁有Facebook SAP C-S4CPR-2502考古題吧！ Royalholidayclubbed提供的SAP E-S4HCON2023認證考試的類比測試軟體和相關試題是對SAP E-S4HCON2023的考試大綱做了針對性的分析而研究出來的，是絕對可以幫你通過你的第一次參加的SAP E-S4HCON2023認證考試。
Updated: May 28, 2022
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